Creativity, even for the most creative people, can be elusive. Coming up with new business ideas, new ideas for projects, and innovative ways to solve problems is hard work. It's easier to just do the same old things you've always done or the same old things everyone else is doing. Unfortunately, our competitive society requires that we innovate every once in a while to succeed.
Innovation requires us to look deep inside our selves, explore new ideas, think about what the world needs, and willfully seek out new solutions. If you're struggling to come up with creative and innovative ideas, you might be wondering what sort of techniques you could try out to make your situation easier. One strategy you might try out is the SCAMPER Technique. This technique was created by Bob Eberle in the 1970s for teachers who wanted to help their students become more creative problem-solvers. This technique is still used today in the classroom and business world, and many innovative thinkers swear by it. Here's what you should know about the SCAMPER Technique: You might be wondering - what does "S.C.A.M.P.E.R." stand for? Well, each of its letters represents one strategy you can use to come up with a new, creative idea or solution to a problem. Here's what SCAMPER stands for, and how you can use each of the SCAMPER tactics:
If you try out all of the steps in the SCAMPER technique, it's pretty certain that you'll come up with a few
innovative new ideas and ways to approach whatever problem you're trying to solve. So, consider the steps above, and embrace your inner creativity!
Healther Saunders; ECITB Product Dev. ManagerBook a Demo